According to a new market research report published by Credence Research “Fructooligosaccharides (FOS) Market (Food & Beverage, Dietary Supplements, Animal Feed and Pet Food) – Growth, Share, Opportunities, Competitive Analysis, and Forecast 2015 – 2022” the global fructooligosaccharides market was valued at US$ 344.0 Mn in 2014 and is estimated to expand with a CAGR of 13.1% from 2015 to 2022.
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The global market for Fructooligosaccharides (FOS) is rising on the back of expanding food and beverages industry. FOS is widely used as an alternative sweetener in food and beverages industry. It is also considered less harmful when added to various products as compared to its traditional counterparts. Due to its superior quality and cost effectiveness it is projected to replace numerous sweetener such as aspartame, xylitol and sucralose among others in the food and beverages industry. Furthermore, increasing awareness regarding health benefits associated with the usage of fructooligosaccharides in human and animals food such as it promote calcium absorption in gut, serves as a substrate for microflora in the large intestine and act as a supplement for treating yeast infections will propel the market growth for FOS.
New and innovative product formulation with greater efficacy are helping manufacturers to gain the consumers loyalty and in turn driving the demand for FOS. Innovative solutions based on different products category with proven benefits are expected to create true loyal customers. Increasing applications scope and introduction of new products such as low-fat reduction creams, bakery products and chocolates is projected to fuel the market demand for FOS over the coming years. However, the market growth is hampered due to its certain side effects when consumed in large quantities.
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The market for FOS is highly competitive as many multinational and regional players are present in this market. To maintain and enhance their market presence companies are adopting different strategies. Company such as Meiji Seika Kaisha adopted for joint venture strategy to enhance its geographical presence. On the other hand some companies for instance, Orafti Active Food Ingredients are launching new products to increase it foot hold in the market. Some of the key players present in this market are Beneo-Orafti, GTC Nutrition, Beghin-Meiji, Cosucra, and Meiji Seika Kaisha Ltd among others.
Geographical expansion through organic as well as inorganic growth
Emphasis on new and innovative product formulation
Focus on enhancing new application scope of the product
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